POUYE, M. B. Digital marketing and brand capital: IX9INE syndrome. Journal of Economics Library, [S. l.], v. 8, n. 2, p. 64–77, 2021. DOI: 10.1453/jel.v8i2.2203. Disponível em: https://journals.econsciences.com/index.php/JEL/article/view/2203. Acesso em: 5 oct. 2024.