ROTHSCHILD, D. Y. and BLOCK, W. B. (2025) “Beyond preconceptions: Analyzing the role of political party branding and psychological factors in voter decision-making within developing multi-party contexts”, Journal of Economic and Social Thought, 12(2), pp. 58–70. Available at: https://journals.econsciences.com/index.php/JEST/article/view/2609 (Accessed: 4 November 2025).