Abstract
Abstract. This paper will be ask the question: Is it worthwhile to source inputs, as well as finished manufactured products, in China? The objective of this study is to examine a Europe Company in the telecommunication industry that had set up a localization project headed by a global sourcing director. The telecommunication industry is a high-tech and frequently changing industry that illustrate the current localization process in China. Finally, we illustrate the current investment opportunities to foreign investors and potential chance in western development in China.
Keywords. Sourcing, Localization, China.
JEL. M10, M11.
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